X Controversy Tracker
Tracks live controversies in any niche on X, mapping key actors, sentiment swings and escalation.
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How to Use X Controversy Tracker
- Enter keyword, @handle or topic in the main input field. Be as specific as possible for better results.
- Configure your preferences: Timeframe, Detail Level.
- Click 'Generate' and wait a few seconds for the AI to process your request.
- Review the generated output. Use 'Regenerate' for a different variation or 'Copy' to use the result.
- Refine your input or adjust settings and regenerate until you're satisfied with the result.
Use Cases
Catch an emerging pile-on about your brand early so comms can prepare a response before it spreads.
Assess reputational risk in a niche before launching or partnering with a creator who may be embroiled in a dispute.
Track a competitor's ongoing controversy to understand sentiment and decide whether to comment or stay quiet.
Brief executives with a tight risk summary of who is involved and whether the situation is escalating.
Monitor a sensitive industry topic for flashpoints that could affect your messaging timing.
Tips for Best Results
- Be specific in your input — detailed descriptions produce better results.
- Try generating multiple times with different settings for varied outputs.
- Review and customize the AI output before using it in production.
- Start with a clear brief including target audience and key message.
Frequently Asked Questions
What counts as a 'controversy' here?
Heated disputes, callouts, pile-ons, accusations or polarising debates that gain traction on X within your niche. The tool focuses on threads with meaningful engagement and visible sentiment conflict rather than ordinary disagreement.
How do I run it?
Enter a niche, brand or topic. The tool live-searches the last 14 days of X and returns the active controversies, the key actors, a sentiment-swing summary, the escalation pattern and links to the source threads.
How current is the data?
It covers a rolling 14-day window using Grok live X search, so it reflects what is actively being discussed now, not historical archives. Re-run it to monitor whether a situation is escalating or fading.
Can it tell me if a controversy is escalating or cooling?
Yes. It describes the escalation pattern and recent sentiment swings so you can judge momentum. This is directional read from recent post volume and tone, not a guaranteed forecast of how things will develop.
Is this reliable enough to base a PR response on?
Use it as an early-warning and triage tool, not the final word. Always click through to the linked threads to verify context and tone before drafting any public response, since brief summaries can miss nuance.
Can I monitor my own brand for emerging blowups?
Yes. Enter your brand name to surface disputes mentioning you, identify the loudest critics and gauge sentiment before it spreads further, which is its core use for comms teams.
What does it cost?
5 free runs per day, no signup. Pro is $19/month for unlimited monitoring if you are watching several brands or niches continuously.
We don't store your text. Processing happens in real-time and your input is discarded immediately after generating the result.
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Free users: 5 uses per day | Pro users: Unlimited
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