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策划活动

一次会议从简报到多渠道日历

📣 面向营销人员的 AI 工具
📋4 步骤
⏱~25 分钟
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What you'll get
活动简报、内容日历、各渠道草稿(博客、邮件、社交)以及待追踪的 KPI。
查看完整结果示例

Campaign Brief — "BrightPath Spring Launch"

Objective: Drive sign-ups for BrightPath (a hypothetical budgeting app) ahead of its spring feature release, targeting a measurable lift in trial starts.

Audience: Budget-conscious professionals aged 25–40 who already use spreadsheets but want automation. Mobile-first, value-driven, skeptical of finance jargon.

Key message: "Spend less time tracking, more time living. BrightPath does the math for you."

Content Calendar — Week 1

  • Mon — Blog: "5 Budgeting Mistakes Quietly Costing You" + LinkedIn teaser
  • Tue — Email: launch announcement to existing list
  • Wed — Instagram carousel: "Spreadsheet vs. BrightPath"
  • Thu — Short-form video: 30-second feature demo
  • Fri — Newsletter: customer story + soft CTA

Blog Draft (excerpt)

Headline: 5 Budgeting Mistakes Quietly Costing You Every Month

Most people don't overspend on big purchases — they bleed money in small, untracked leaks. Here are five habits draining your budget without you noticing, and how to plug them in an afternoon...

Email Draft (excerpt)

Subject: Your money, finally on autopilot

Hi [First Name] — tracking every coffee and subscription by hand is exhausting. This spring, BrightPath does it for you. Here's what's new...

KPIs

  • Trial sign-ups from campaign sources
  • Email click-through rate vs. baseline
  • Cost per acquired trial across channels
;

示例仅供说明 — 您的结果由您自己的输入生成。

此工作流中的工具: 营销策略生成器 社交媒体日历生成器 博客文章生成器 新闻通讯生成器
1

撰写简报

输入产品、目标人物、渠道组合和预算。生成器起草包含目标、受众、关键信息和CTA的结构化简报。

▶ 打开工具: 营销策略生成器
2

制定日历

使用简报输出作为输入。生成跨LinkedIn、X、Instagram、TikTok的30天发布计划,包含引子和主题。

▶ 打开工具: 社交媒体日历生成器
3

起草核心帖

依据活动主题撰写长篇核心内容。其他渠道引用此中心。

▶ 打开工具: 博客文章生成器
4

构建邮件推送

将核心内容转化为3封邮件滴灌——预告→价值→CTA——与日历同步。

▶ 打开工具: 新闻通讯生成器

可试用的示例场景

为 策划活动 精选的 3 个场景。展开卡片即可查看输入和预期输出。

营销人员

Q4 holiday sales for ecommerce

30-day Q4 plan with day-by-day calendar, creative briefs, and budget allocation across channels.

  • 5步骤
  • $0.32预计成本
  • 4m 30s预计时长
查看输入和输出预览

工作流步骤

  1. Campaign Brief
  2. Day-by-Day Calendar
  3. Creative Briefs
  4. Budget Allocation
  5. KPI Dashboard

输入

Campaign Name
Q4 Holiday Sales 2026
Objective
Drive $1.2M in net revenue in 30 days
Budget
$80,000 paid media
Channels
Meta, Google Search, TikTok, email, organic
Audience
Existing buyers + 3 lookalike audiences
Duration Days
30
Kpis
ROAS 4x, CAC < $35, AOV +12%

输出(节选)

## 30-DAY PLAN
**Week 1 (Nov 24–30): Pre-Black-Friday warmup**
  - Day 1–3: Email teaser + retargeting wave 1 to existing list
  - Day 4–5: TikTok creator drops (3 paid + 5 gifted)
  - Day 6–7: Black Friday email + Meta DPA full audience

## CREATIVE BRIEFS (4)
**Brief 1 — BF Hero Video (15s, 6s, 30s)**
Hook: 'Your cart from October. Now 35% off.'
Demo: cart-recovery animation showing line items dropping in price
…

## BUDGET ALLOCATION
| Channel | Budget | Expected ROAS |
|---------|--------|---------------|
| Meta retargeting | $28,000 | 6.5x |
| Google brand+nb | $18,000 | 5.8x |
| TikTok paid | $14,000 | 3.2x |
| Email | $4,000 | 9.0x |
| Influencer | $16,000 | 2.8x |
小型企业

Series A fundraise PR push

Founder-led 14-day press push: tier-1 list, outreach drafts, embargo brief, investor materials.

  • 5步骤
  • $0.30预计成本
  • 4m 10s预计时长
查看输入和输出预览

工作流步骤

  1. Campaign Brief
  2. Day-by-Day Calendar
  3. Creative Briefs
  4. Budget Allocation
  5. KPI Dashboard

输入

Campaign Name
Series A Announcement — Acme
Objective
Land coverage in 3 tier-1 outlets + 8 tier-2 + investor LinkedIn momentum
Budget
$0 paid + 1 PR firm retainer outside this scope
Channels
Tier-1 press, tier-2 press, founder LinkedIn, investor X
Audience
Tech press + future-customer-VPs + later-stage VCs
Duration Days
14
Kpis
3 tier-1 placements, 8 tier-2, +200% LinkedIn followers

输出(节选)

## 14-DAY PLAN
**Day -7 to -3: Embargo prep**
  - Build tier-1 list (15 names) with personalized angle each
  - Draft Forbes / TechCrunch / The Information pitch (each different)
  - Investor video testimonial: 30s from lead, 30s from existing customer

## PRESS LIST (Tier-1)
1. Connie Loizos — TechCrunch — angle: 'why this is a counter-trend round'
2. Cory Weinberg — The Information — angle: 'price discipline in 2026 series-As'
3. Alex Konrad — Forbes — angle: founder origin + traction
…

## OUTREACH DRAFT — TechCrunch
Subject: Embargo to 6/12 — Acme raises $14M Series A from Founders Fund (counter-trend in B2B)…

## INVESTOR MATERIALS
  - 1-pager (founder-written)
  - 12-slide deck (data-heavy)
  - 90s explainer video
开发者

Product Hunt launch

Solo or small-team founder gets a 14-day PH launch plan: assets, hunter, community engagement, post-launch follow-through.

  • 5步骤
  • $0.24预计成本
  • 3m 40s预计时长
查看输入和输出预览

工作流步骤

  1. Campaign Brief
  2. Day-by-Day Calendar
  3. Creative Briefs
  4. Budget Allocation
  5. KPI Dashboard

输入

Campaign Name
Product Hunt Launch — DevTool
Objective
Top 3 of the day on Product Hunt
Budget
$500 (assets + small ad boost)
Channels
Product Hunt, Twitter/X, Discord/IndieHackers, email list
Audience
Indie hackers, devs, early adopters
Duration Days
14
Kpis
Top 3 PH, 500 upvotes, 1000 site visits launch day

输出(节选)

## 14-DAY PLAN
**Day -10 to -7: Asset & hunter prep**
  - Confirm hunter (preferred: someone with 3K+ followers + recent #1)
  - Record demo GIF (2 versions: 8s and 18s)
  - Build 'maker comments' draft (3 anticipated FAQs)

**Day -3 to 0: Soft launch**
  - Tease in 2 Discord communities + X thread
  - Email list warmup: 'launching soon, here's why'

**Launch Day (00:01 PT)**
  - Hunter posts. Maker comment within 15 min.
  - Discord/X push every 90 min until 11am PT
…

## REDDIT POST (r/SideProject)
Subject: Spent 11 months on this. Launched on PH today. Be brutal.

## COMMUNITY ENGAGEMENT TIMELINE
  - Hour 0: hunter post + maker comment
  - Hour 1: X thread + email blast
  - Hour 3: r/SideProject + IndieHackers post
  - Hour 6: Discord communities (5)
  - Hour 12: thank-you tweet quoting top voters
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