Q4 holiday sales for ecommerce
30-day Q4 plan with day-by-day calendar, creative briefs, and budget allocation across channels.
- 5步骤
- $0.32预计成本
- 4m 30s预计时长
查看输入和输出预览
工作流步骤
- Campaign Brief
- Day-by-Day Calendar
- Creative Briefs
- Budget Allocation
- KPI Dashboard
输入
- Campaign Name
- Q4 Holiday Sales 2026
- Objective
- Drive $1.2M in net revenue in 30 days
- Budget
- $80,000 paid media
- Channels
- Meta, Google Search, TikTok, email, organic
- Audience
- Existing buyers + 3 lookalike audiences
- Duration Days
- 30
- Kpis
- ROAS 4x, CAC < $35, AOV +12%
输出(节选)
## 30-DAY PLAN **Week 1 (Nov 24–30): Pre-Black-Friday warmup** - Day 1–3: Email teaser + retargeting wave 1 to existing list - Day 4–5: TikTok creator drops (3 paid + 5 gifted) - Day 6–7: Black Friday email + Meta DPA full audience ## CREATIVE BRIEFS (4) **Brief 1 — BF Hero Video (15s, 6s, 30s)** Hook: 'Your cart from October. Now 35% off.' Demo: cart-recovery animation showing line items dropping in price … ## BUDGET ALLOCATION | Channel | Budget | Expected ROAS | |---------|--------|---------------| | Meta retargeting | $28,000 | 6.5x | | Google brand+nb | $18,000 | 5.8x | | TikTok paid | $14,000 | 3.2x | | Email | $4,000 | 9.0x | | Influencer | $16,000 | 2.8x |