लाभ मार्जिन कैलकुलेटर

इनपुट

व्यवसाय संदर्भ

E-commerce store selling custom phone cases. 2 years in business, 15% YoY growth. Competing with Amazon sellers and print-on-demand shops.

कुल राजस्व

250000

लागत विवरण

COGS: $110K, Salaries: $65K, Marketing: $25K, Rent: $12K, Other: $8K

प्राथमिक मार्जिन प्रकार

नेट मार्जिन (सभी लागतों के बाद अंतिम परिणाम)

उद्योग / बेंचमार्क (वैकल्पिक)

E-commerce ~25-50% gross, 5-10% net

आउटपुट (अंश)

Margin Analysis — Revenue $250,000. Gross profit = $250K − $110K COGS = $140,000 → Gross margin 56% (above the 25–50% e-commerce benchmark — strong). Operating expenses $110K (salaries $65K, marketing $25K, rent $12K, other $8K). Net profit = $30,000 → Net margin 12% (above the 5–10% benchmark). Insight: healthy gross margin gives room to scale; marketing at 10% of revenue is efficient. Biggest lever to lift net margin further is COGS negotiation at volume.

इनपुट

व्यवसाय संदर्भ

Bootstrapped B2B SaaS, one product, served on AWS. Want to confirm our gross margin is healthy enough to attract investors.

कुल राजस्व

480000

लागत विवरण

Hosting/AWS: $58K, Support staff: $42K, Payment processing: $14K

प्राथमिक मार्जिन प्रकार

सकल मार्जिन (राजस्व माइनस COGS)

उद्योग / बेंचमार्क (वैकल्पिक)

SaaS average ~75-85% gross margin

आउटपुट (अंश)

Gross Margin Analysis — Revenue $480,000. Cost of revenue (hosting $58K + support $42K + payment processing $14K) = $114,000. Gross profit = $366,000 → Gross margin 76.25%. This sits right in the healthy SaaS range (75–85%) investors expect. Note: AWS is your largest COGS line (12% of revenue) — reserved instances or committed-use discounts could push gross margin toward 80%+ and strengthen your fundraising story.

इनपुट

व्यवसाय संदर्भ

Freelance video editor. Want to understand the contribution margin per project after the direct costs of each job (software rendering, stock assets, subcontracted motion graphics).

कुल राजस्व

12000

लागत विवरण

Stock footage/music: $900, Subcontracted motion graphics: $2,400, Render/cloud: $300

प्राथमिक मार्जिन प्रकार

योगदान मार्जिन (प्रति इकाई/उत्पाद)

उद्योग / बेंचमार्क (वैकल्पिक)

आउटपुट (अंश)

Contribution Margin — Project revenue $12,000. Variable/direct costs: stock footage & music $900, subcontracted motion graphics $2,400, render/cloud $300 = $3,600. Contribution = $8,400 → Contribution margin 70%. Each project leaves 70 cents on the dollar to cover your time and fixed costs. Insight: subcontracting is your biggest variable cost (20% of revenue); bringing simple motion graphics in-house would lift contribution margin toward 90%.